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A synthetic humectant that helps keep the product hydrated and also acts as a gentle preservative booster.

Rich in vitamins C, E and beta carotene, aloe vera is highly nourishing, soothing on the skin, helps to reduce flaking, and restores suppleness to dry skin. 

A humectant which also helps solvate ingredients in the product.

A preservative which protects Go-To products from spoiling by inhibiting microorganisms and their growth.

A humectant that helps with moisture retention, and acts as a preservative to protect Go-To products from spoiling by inhibiting microbial growth.

Used to help thicken and stabilise the product.

A flexible film-former that gives products staying power, helping makeup last longer and resist smudging.

A preservative which protects Go-To products from spoiling by inhibiting microbial growth.

A 100% plant-derived ingredient that is an excellent humectant, reducing moisture loss by holding water within the surface layers of the skin to prevent skin from drying out.

A powerful water-drawing humectant that instantly hydrates and leaves skin feeling plump and bouncy.

A light and silky emollient that provides moisturization and has a non-oily feel with great spreadability.

A lightweight emollient that helps give formulas a smooth, non-greasy feel and makes them glide effortlessly on the skin.

A naturally occuring mineral that gives the formula its lovely colour.

A lightweight emollient that helps with the spreadability of the product.

A mineral used to help control the texture and thickness of the formula, supporting product stability and feel.

A natural mineral used to impart colour and shine to the formula.

Also known as vitamin B3, niacinamide is a skin brightening ingredient that has sebum regulating properties.

A fatty acid derived from vegetable oils with soothing and moisturising properties.

Used as an emulsifier to help mix the oil and water components of the product.

Used as an emulsifier to help mix the oil and water components of the product.

A plant-derived emulsifier that helps oil and water blend together, creating stable, smooth textures.

An excellent humectant, similar to glycerin, which adds moisture to the skin and reduces moisture loss.

A porous mineral powder that helps control shine and absorb excess oil. It also provides a soft-focus effect, blurring the appearance of pores and fine lines.

Derived from olives, squalane has a very similar composition to human sebum so helps product to absorb quickly, and reduce dryness.

A lab-made mineral that mimics natural mica, giving products a silky texture and a subtle, light-reflecting glow.

A naturally occurring mineral that helps to provide colour and coverage in the formula.

A powerful antioxidant that preserves the product as well as preventing free radical damage on the skin.

Used as a solvent to dissolve and carry ingredients, while also texturising the product.

A synthetic humectant that helps keep the product hydrated and also acts as a gentle preservative booster.

Rich in vitamins C, E and beta carotene, aloe vera is highly nourishing, soothing on the skin, helps to reduce flaking, and restores suppleness to dry skin. 

A humectant which also helps solvate ingredients in the product.

A preservative which protects Go-To products from spoiling by inhibiting microorganisms and their growth.

A humectant that helps with moisture retention, and acts as a preservative to protect Go-To products from spoiling by inhibiting microbial growth.

Used to help thicken and stabilise the product.

A flexible film-former that gives products staying power, helping makeup last longer and resist smudging.

A preservative which protects Go-To products from spoiling by inhibiting microbial growth.

A 100% plant-derived ingredient that is an excellent humectant, reducing moisture loss by holding water within the surface layers of the skin to prevent skin from drying out.

A powerful water-drawing humectant that instantly hydrates and leaves skin feeling plump and bouncy.

A light and silky emollient that provides moisturization and has a non-oily feel with great spreadability.

A lightweight emollient that helps give formulas a smooth, non-greasy feel and makes them glide effortlessly on the skin.

A naturally occuring mineral that gives the formula its lovely colour.

A lightweight emollient that helps with the spreadability of the product.

A mineral used to help control the texture and thickness of the formula, supporting product stability and feel.

A natural mineral used to impart colour and shine to the formula.

Also known as vitamin B3, niacinamide is a skin brightening ingredient that has sebum regulating properties.

A fatty acid derived from vegetable oils with soothing and moisturising properties.

Used as an emulsifier to help mix the oil and water components of the product.

Used as an emulsifier to help mix the oil and water components of the product.

A plant-derived emulsifier that helps oil and water blend together, creating stable, smooth textures.

An excellent humectant, similar to glycerin, which adds moisture to the skin and reduces moisture loss.

A porous mineral powder that helps control shine and absorb excess oil. It also provides a soft-focus effect, blurring the appearance of pores and fine lines.

Derived from olives, squalane has a very similar composition to human sebum so helps product to absorb quickly, and reduce dryness.

A lab-made mineral that mimics natural mica, giving products a silky texture and a subtle, light-reflecting glow.

A naturally occurring mineral that helps to provide colour and coverage in the formula.

A powerful antioxidant that preserves the product as well as preventing free radical damage on the skin.

Used as a solvent to dissolve and carry ingredients, while also texturising the product.

A synthetic humectant that helps keep the product hydrated and also acts as a gentle preservative booster.

Rich in vitamins C, E and beta carotene, aloe vera is highly nourishing, soothing on the skin, helps to reduce flaking, and restores suppleness to dry skin. 

A humectant which also helps solvate ingredients in the product.

A preservative which protects Go-To products from spoiling by inhibiting microorganisms and their growth.

A humectant that helps with moisture retention, and acts as a preservative to protect Go-To products from spoiling by inhibiting microbial growth.

Used to help thicken and stabilise the product.

A flexible film-former that gives products staying power, helping makeup last longer and resist smudging.

A preservative which protects Go-To products from spoiling by inhibiting microbial growth.

A 100% plant-derived ingredient that is an excellent humectant, reducing moisture loss by holding water within the surface layers of the skin to prevent skin from drying out.

A powerful water-drawing humectant that instantly hydrates and leaves skin feeling plump and bouncy.

A light and silky emollient that provides moisturization and has a non-oily feel with great spreadability.

A lightweight emollient that helps give formulas a smooth, non-greasy feel and makes them glide effortlessly on the skin.

A naturally occuring mineral that gives the formula its lovely colour.

A lightweight emollient that helps with the spreadability of the product.

A mineral used to help control the texture and thickness of the formula, supporting product stability and feel.

A natural mineral used to impart colour and shine to the formula.

Also known as vitamin B3, niacinamide is a skin brightening ingredient that has sebum regulating properties.

A fatty acid derived from vegetable oils with soothing and moisturising properties.

Used as an emulsifier to help mix the oil and water components of the product.

Used as an emulsifier to help mix the oil and water components of the product.

A plant-derived emulsifier that helps oil and water blend together, creating stable, smooth textures.

An excellent humectant, similar to glycerin, which adds moisture to the skin and reduces moisture loss.

A porous mineral powder that helps control shine and absorb excess oil. It also provides a soft-focus effect, blurring the appearance of pores and fine lines.

Derived from olives, squalane has a very similar composition to human sebum so helps product to absorb quickly, and reduce dryness.

A lab-made mineral that mimics natural mica, giving products a silky texture and a subtle, light-reflecting glow.

A naturally occurring mineral that helps to provide colour and coverage in the formula.

A powerful antioxidant that preserves the product as well as preventing free radical damage on the skin.

Used as a solvent to dissolve and carry ingredients, while also texturising the product.