Your Go-To Routine

At-Home Facial

A once a week routine that delivers post-salon level radiance in the comfort of your own sweatpants. Lovely.

Step 1

Massage three-four pumps of Fancy Face onto your dry face. Then wipe completely clean with a warm, damp Posh Cloth.

Step 2

One pump of Properly Clean on wet skin for 30-60 seconds and rinse.

Step 3

Lightly mist Prep Step all over your face.

Step 4

Swipe Exfoliating Swipeys across face. (It doesn't matter which side you swipe with!) Leave the solution on for 60 seconds and rinse.

Why You Should At-Home Facial

"Once a week, I’ll do a very simple but very effective at-home facial. It doesn’t take long (around 25 minutes) and it makes a visible and enduring difference. Good daily skin habits make a lasting, overall difference to skin health, but facials, whether at-home or in-salon, are important for a deeper clean out, and more concentrated nourishment. Plus you get a REAL nice glow afterwards."

- Go-To founder and facial enthusiast, Zoë Foster Blake

Step 5

Apply a liberal layer of The Removalist to clean skin, and leave on for 10 minutes. Gently remove with (a warm, damp cloth and) warm water.

Step 6

Lightly mist! Again!

Step 7

Follow with a generous layer of
The Repair Shop. Leave for 10 mins, and remove.

Step 8

One final (light!) round of Prep Step.

Step 9

Three-five drops of Face Hero for serious nourishment and antioxidants.

Step 10

Finish with a pea-sized amount of Very Useful Face Cream to lock all that hydration right in.

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When you purchase the At-Home Facial set.

The Skin Care Starter

Your first step into the world of skin care! This routine is made up of just the essentials to keep your skin clean, nourished, and healthy.

Step 1

Massage one pump of
Properly Clean onto (wet) skin for 30-60 seconds and rinse.

Step 2

Finish with a pea-sized amount of Very Lightweight Moisturiser.

3 Reasons To Very Lightweight Moisturiser

It Minimises The Appearance Of Pores And Balances Oils!
Clover flower extract balances excess sebum (oil) production and minimises the appearance of enlarged pores. Clover! Wait, no, clever!

It's Oil-Free!
For an intense moisture boost with a shine-free, matte finish.

It Intensely Hydrates (Without The Shine)!
Jammed with water-drawing humectants (hyaluronic acid) and powerhouse moisturisers to instantly hydrate the skin, leaving it plump and bouncy, without a whiff of residue.

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The Skin Care Starter

Beat The Breakouts

The perfect recipe to calm, soothe, and clear congested or breakout-y skin. Perfect for acne-prone, oily, or for angry, unpredictable or teen skin.

Step 1

Massage one pump of Properly Clean on wet skin for 30-60 seconds and rinse.

Step 2

Swipe Exfoliating Swipeys* over your face two to three nights a week. (It doesn't matter which side you swipe with!)
*When using an AHA like Exfoliating Swipeys daily sun protection is even more crucial. Wear it! Every day! Thanks!

An Exfoliation Explanation

AHAs break down the glue that holds skin cells together, which forces cell turnover to speed up. Increased cell turnover leads to fresh, new skin cells and a good wallop of glow. We opted for lactic acid in Swipeys because it’s effective and wonderful, but also because it’s known to be the most gentle on skin. Nice.

Step 3

Once or twice a week, apply a generous layer of The Removalist to clean skin, and leave on for 10 minutes. Gently remove with a warm, damp cloth and warm water.

Step 4

Apply three-five drops of Face Hero to face, neck and chest.

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Late Night Skin

Come home after a big night and can’t be bothered doing a full skin routine before bed? Us either. Put your PM routine on fast-forward with this simple, effective two-step.

Step 1

Massage three-four pumps of Fancy Face onto your dry face. Then wipe completely clean with a warm, damp Posh Cloth.

Step 2

Skip your second cleanse and go straight onto three-five drops of Face Hero for serious nourishment and antioxidants.

Why You Shouldn’t Sleep With Your Makeup On

Failing to remove your makeup, along with the rest of the grime, pollution, or sweat that’s made its way onto your face during the day will result in build-up. That build-up is a common cause of congestion, breakouts, and dullness. So in the interest of scoring and maintaining clear, healthy, and bright skin, it’s essential that you’re thoroughly removing all that stuff from your face.

Step 3

Drink loooots of water and hop into bed.

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Every Morning

A fast and foolproof AM routine suited for all ages and skin types. Designed to leave your skin happy, healthy, protected, and perfectly primed for makeup if you choose to follow with it.

Step 1

Remove any residue from night-time products and wake up the face/skin/brain/elbows with one pump of Properly Clean on wet skin. Massage in for 30-60 seconds and rinse.

Step 2

Pat one pump of Much Brighter Skin onto your face for antioxidant protection, hydration, and well, Much Brighter Skin.

Why Vitamin C Is Your New AM MVP

It Protects!
The powerful antioxidant properties in Vitamin C protect the skin from free radicals. This means they reduce damage to our skin cells caused by these unwanted external factors.

It Improves Brightness And Targets Hyperpigmentation!
Vitamin C is a fantastic skin-brightening ingredient that targets and helps prevent hyperpigmentation from ever even forming.

It Promotes Collagen Production!
Vitamin C can help stimulate and boost the production of collagen and elastin (the building blocks of our skin), this helps keep it bouncy, full, and plump.