SPF isn't optional. But we all deserve SPF options.
That’s why we’re continuing to grow Go-To’s SPF family.
Meet: Nifty Fifty*, Nifty Fifty Mineral, and Nifty Fifty Fluid. Three SPF 50 broad spectrum sunscreen formulas to fit your day. Every day.
I think it’s worth pointing out some similarities before getting into the nitty gritty of the differences.
The similarities
All three formulas will help to protect your face from damaging UVA and UVB rays with SPF 50.
All three formulas will keep your skin hydrated and supple with added antioxidants; kakadu plum to protect the skin from oxidative stress and improve radiance, CoQ10 for skin-soothing effects, and aloe vera to expertly nourish.
All three bottles will look sickeningly cute in your summer tote. There. I said it.
Now! What’s the damn difference?
Nifty Fifty SPF 50
Our all-rounder. A very versatile chemical sunscreen featuring next gen filters Tinosorb S, Uvinul A Plus, Uvinul T150, and Tinosorb A2B. It’s non-greasy and looks magnificent under makeup.
Nifty Fifty Mineral SPF 50
A mineral sunscreen containing zinc oxide for ‘physical’ protection. Just without the grease or shine. Go-To have been working for years to create a cosmetically elegant mineral sunscreen and this is so it. A zinc-forward formula, but, like, modern.
Nifty Fifty Fluid SPF 50
An invisible lotion. A chemical sunscreen made for people who know they need to wear sunscreen but hate wearing sunscreen. If you’re someone who demands an ultra lightweight, rapidly-absorbing, barely-there sunscreen, you’ve officially found her.
We reckon wearing sunscreen should be enjoyable, easy, and accessible for everyone.
So we made products that are just that.
*Not new, new. This is the exact same sunscreen you know and love and have flogged since it first launched in spring ‘22. Only with a bold new look and bigger bottle. You’re welcome.
Go-To Nifty Fifty SPF 50, Nifty Fifty Fluid SPF 50, and Nifty Fifty Mineral SPF 50 are broad spectrum high protection sunscreens.
ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE.
Avoid prolonged sun exposure, wear protective clothing, eyewear, a hat, and make sure you reapply frequently in accordance with directions. Remember, sunscreen is only one component of sun protection. For external use only. If irritation occurs, discontinue use.
Comments